AI Insights · Timothy · March 2022
Top 5 Ultracasual Games in Oceania: Q1 2022 Performance
Analyzing the performance of the top 5 ultracasual games in Oceania for Q1 2022, covering trends in weekly downloads, revenue, and active users.
The first quarter of 2022 saw interesting trends in the performance of the top 5 ultracasual games in Oceania on a unified platform. Let's delve into the specifics for each app.
Fill The Fridge by Rollic Games experienced notable growth. Weekly downloads peaked at approximately 65.6K in the last week of March. The app's weekly revenue showed an upward trend, reaching around $2.7K in early March before settling at $2.2K by the end of the quarter. Active users also saw significant growth, peaking at about 106.3K in the final week of March.
Cut Grass from Beakbestow had a different trajectory. Weekly downloads saw a decline from 11.4K at the start of the quarter to approximately 1.4K by the end of March. Active users mirrored this trend, decreasing from 27K in early January to about 12K by the end of the quarter.
Acrylic Nails! by CrazyLabs LTD maintained a steady performance in terms of weekly downloads, fluctuating between 3.8K and 5.8K throughout the quarter. Weekly revenue was consistent, hovering around $100 to $120. Active users saw a gradual decline from 31.8K in early January to 14.8K by the end of March.
Frozen Honey ASMR, also from CrazyLabs LTD, saw varied performance. The app's weekly downloads peaked at approximately 16.2K in mid-February before dropping to around 6.8K by the end of March. Active users showed a similar trend, peaking at about 27.1K in early March and then stabilizing around 23.8K by the end of the quarter.
Sponge Art by CASUAL AZUR GAMES experienced a steady decline in weekly downloads from 4.4K in early February to approximately 3.2K by the end of March. Weekly revenue remained minimal, with a slight uptick to $27 in the last week of the quarter. Active users showed a decreasing trend, from 21.7K in early February to about 17.1K by the end of March.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.